Award Winners Presentation

The winners will be announced on 18th March at The Hotel Du Vin in Brighton. The evening starts at 6pm with a drinks reception in hotel bar. Followed at 7pm by a 3 course dinner with wine in the hotel private dining room. After dinner at 8.30pm there is a presentation of awards with viewing clips of winning films. From 11 - 1pm - there will be post dinner celebration drinks in the hotel bar, all of which are included in the ticket price of £125+vat.
Numbers are strictly limited, so if you would like to attend, please reply with the number of tickets required (hit blue button below). We'll get back to you with more details.For more information please email

Jury President for 2021/22


Semera Khan, Creative Director, Polydor Records  


Semera is an award-winning Commissioner and Creative Director at Polydor Records. She has commissioned Music Videos for some of the world’s biggest artists; from the likes of the Rolling Stones, the 1975 to Lana Del Rey and Madonna. 


She began her journey in the music industry working at Oil Factory Ltd-one of the biggest production companies in London at the time and from here, she began to refine her interest in the visual side of music and went on to work as a Video Commissioner at EMI Records and Sony Music, before joining Polydor Records as Head of Music Videos in 2012. 


In 2019, she won the Best Commissioner award for the second time at UK Music Video Awards, and was inducted into the Music Week Women in Music Roll Of Honour in recognition of her outstanding work in the music industry.


Semera: "Music Video is a vital tool for the music industry as it sets a visual tone for the artists music as well as the overall long-term campaign. It’s a strong way of communicating a story, representing the music, showcasing the artists taste and connecting them to their audience and beyond.

It also has the amazing potential to create debate and be culture shifting too.  Now and again a video can come along and create positive (or negative) conversations anything from sexuality, race, fashion, art, gender politics, pop culture, sub culture and so on.

It’s very important to award great music videos, and it's important for everyone’s work to be seen. It creates excitement in the industry, helps grow the network of creators and sets goals for the new creatives that are coming through. So much ‘blood, sweat and tears’ goes into making music videos, it’s encouraging to be recognised and celebrated amongst peers.  As Jury President of the Sharks Music Video Awards, I will encourage each jury member to look at ALL aspects of the video, it’s not just about the story telling, the cinematography, edit, art direction, styling, casting - although obviously all key - but also about the music and artist; is it elevating the song?; is it creating a world for the artist; is it making you feel something for the music…?"



**Please note there is no pre-determined minimum or maximum number of films required to make a shortlist. The jurors are tasked with selecting work that is well above standard quality as the bar for their selection. Equally there is no pressure on the jury to find a winner. At The Sharks we do not operate a 'Best in Show' principle, so if the jury feel the Gold standard has not been met this year, in any particular category, then it is possible that no prize will be awarded. 


  • Best Music Video

  • Best Music Video for low budget <€10k

  • Best Animation

  • Best Artiste Performance

  • Best Choreography

  • Best Cinematography

  • Best Colour Grading

  • Best Direction

  • Best Editing

  • Best New Director

  • Best Post Production/SFX

  • Best Production Design

  • Best Writing/Idea/Concept


  • The MV must have been “completed” and “aired" no earlier than 1st April 2020.

  • Closing dates for entry is 31 Dec 2021

  • Films previously entered at a Shark Awards Festival are not eligible even if it was in a different category than the one that is now being considered.

  • The jury reserves the right not to make any award in any category if the creative standard has not been met.

  • The Shortlists will be published on our website w/c 1st Feb  2022. The winners will be announced at our new MV Brighton UK festival in the Spring 2022 (date to be confirmed due to COVID restrictions).

  • Best in Category may be awarded to more than one winner. There are no Bronze or Silver awards, we go from Shortlist to Winner, with the successful entrant receiving a coveted Black Shark.

  • Irish companies/individuals may enter work into both Ireland and International categories. These are two separate competitions. As a national show, work entered into Ireland categories will compete with other Irish entries only. Work entered by Irish companies/individuals into the International categories will be judged against International work

  • The decisions made by the jury are their personal subjective opinions and for reasons of confidentiality we do not provide further comment on individual entries.

  • You grant us permission, if requested, to use a still image (of your choice) for publicity purposes on our website and social media pages.

  • Irish Entries should be directed by an Irish Resident and produced in Ireland by an Irish production company, and for 2021 entered by an Ireland Registered company.

  • Record Label of the Year & MV Production Company of the Year (selected from all categories), MV Edit House of the Year (selected from the editing category only) & MV VFX/Post House of The Year (selected from VFX, grading & animation categories) are calculated on a points system and includes shortlisted work. A minimum of 2 winners for different music videos is required. Shortlist 1 point,  Best in Category 3 points, Grand Prix 5 points.
 With exception to Record Label points are awarded to entrant company only.

  • Best MV for Low Budget may also be entered into Best MV category (two different entries). 

  • Grand Prix is selected at the jury's discretion.

  • New Music Video Director - the work submitted must have been completed no earlier than 1 Jan 2019 - the Director may not have directed any other work before this date, otherwise he/she cannot be considered as 'New'.

  • Refunds will only be made in exceptional circumstances, and may be subject to a deduction for our expenses.