ADVERTISING & DIGITAL

Running a creative awards and festival (well just awards this year, see worldwide pandemic thingy) there are certain things that we absolutely MUST get right. Get these things wrong and we simply wouldn't last (nb: we're in our 59th year). Maybe the most important thing is getting the right judges. Judges that entrants can look at and think "yeah, I'm happy they have the right stuff to judge my work". We won't wax lyrical here about the quality of the judges/juries we've managed to put together this year, their bios will tell you all you need to know. But we would like you to keep in mind how flexible they've been in the present, very tricky Covid climate that has been (week-to week sometimes) changing how we can and will be carrying out the judging. This year we needed to find brilliant creative minds who can also roll with the punches. Creativity with calm. We believe this is what our judges have given us and we're very grateful. 

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Advertising Jury President

LA Ronayne
Group Creative Director | Anomaly

There isn't anything else like The Shark Awards, as an award or an experience. To take up the reins as jury president is a wild honour. In the run up to the 60th anniversary of course, but also at such a pivotal time for creativity — as the world opens up and we decide what the next chapter of our industry will be. I cannot wait to see the work and the outcome as our incredible, international judges and this magical, Irish place come together.

2021 Jury